Monday on KFYO Mornings with Dave King and Matt Martin, the CEO of the Lubbock Economic Development Alliance John Osborne joined Dave and Matt to talk about the new South Plains College location opening in Lubbock, how to know if the project will be economically viable, how the new location will benefit Lubbock, who voted for it, how the loss of Reagor Dykes has affected downtown redevelopment, how much LEDA can afford, and more.

Osborne discussed several aspects of the new South Plains College location in downtown Lubbock and the money and resources that will be coming in and out of it. When asked how the new location will benefit Lubbock, Osborne explained that there will be several benefits, including improving the Lubbock workforce, since graduates of community colleges tend to stay in the area that they went to school in. It will also provide an opportunity for more citizens, who cannot travel to Hockley county, to go to school more locally. Additionally, it will be a pipeline for Texas Tech to grow, especially since students can be enrolled in both campuses at the same time.

The CEO was also asked who voted on this for it to be approved. Osborne explained that it was voted on by the Board of Directors of LEDA, the city council of Lubbock, and the South Plains College Board of Regents.

Watch the full interview with CEO John Osborne in the video above.

KFYO Mornings with Dave King & Matt Martin airs weekday mornings live, from 6:00 AM to 8:30 AM on News/Talk 95.1 FM and 790 AM KFYO, online at, & on the free KFYO app.

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