Saturday, the Baylor Bears beat the Texas Longhorns 30-10 to win their first Big 12 Conference Championship. The conference title was the third title won by Baylor in their school history. The previous two were in 1974 & 1980, both in the Southwest Conference.
Baylor Bears Football returns for another season to KFYO & Townsquare Media of Lubbock
News/Talk 790, KFYO will be Lubbock's, and the South Plains, radio home for most Baylor Bears football games again this fall
With the impending departure of Texas A&M from the Big 12 Conference, Baylor is on a full court press to force Texas Tech, Texas, Texas A&M to stay in the Big 12 Conference.
Baylor Football in 2011 will be heard on Townsquare Media's News/Talk 790, KFYO and SportsRadio 1340 The Fan. All games will feature 30 minute pregame and postgame shows, with John Morris on the play-by-play