Cousins Maine Lobster spent the last week of January serving the West Texas area, and saying goodbye. Saturday was the last day for the truck that also served the greater West Texas/ Eastern New Mexico area. However, that doesn't mean you'll never see Cousins Maine Lobster in Lubbock again.

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Why Is Cousins Maine Lobster Quitting Lubbock?

While no specific reason was given officially for the closing, I think it is reasonable to consider a few factors as possible explanations. For one, the price of lobster is very high, meaning that the consumer must pay that cost too. Most West Texas folks are not really looking for $30+ per person meals from food trucks, even if its freshly flown in from Maine.

Additionally, the reviews for the truck were mixed on Facebook- with many folks feeling like the portions were not satisfying versus the price. Take that with some grain of salt, as people are more likely to complain than compliment.

Cousins Maine had a ton of initial excitement, because it was something truly new and innovative here in Lubbock- and it had the Shark Tank fame behind it to create great buzz. However, like all food trends, the newness eventually wears off.

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Where Can I Get A Lobster Roll In Lubbock Now?

Hear me out: Twin Peaks has a great one.

Is This It For Cousins Maine In Lubbock?

Not necessarily. Trucks from other parts of Texas very well may pop in from time to time (just a lot less frequently) to satisfy your cravings.

A Look At Why So Many Small Lubbock Businesses Fail

20% of new businesses fail in the first year and 50% fail in the first five. There are many reasons why- from economic pressures to bad luck. But for many businesses, the blame falls on the business itself.

Gallery Credit: Renee Raven

 

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