An area supermarket has launched a mobile application to help with their guests’ shopping experience.

United Supermarkets has announced the launch of its West Texas iPhone app, now available in the app store as “United Texas”.

The app will make weekly ads, product specials, recipes, and customizable shopping lists that can be shared via email available, as well as adding convenient access to their 2012 Red Hot Summer Game, which includes more than $4 million in prizes.

“We are excited to launch our iPhone app as a new way we can deliver ultimate service – now in a digital environment,” said Monica Schierbaum, director of marketing for United Supermarkets, LLC.

“Our new app gives all of our guests convenient tools for a personalized shopping experience, like allowing you to place items from our weekly ad or recipes directly on your shopping list, which can then be shared with friends and family members.”

A Market Street app has also been launched for United customers in the DFW area, but the United Texas app is specifically tailored for West Texas.

United, which is now in its 96th year of operation, has more information available at their website at www.unitedtexas.com.