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Tillie Rose + Co..Fine Western Wear and Boutique is set to open at 1702 Buddy Holly Avenue by the end of August.

Here's what they share on their Facebook page:

West Texas based, online western apparel and boutique Here you will find a variety of styles including Women and Men's Apparel focused in southern, rodeo fashion. Stay tunes for our Panhandle area storefront coming soon!

This exciting new clothing store has been serving up some cool, exclusively online shopping for four years, and they are excited to open their very first brick-and-mortar location.

It's always great to be able to shop in-store, so it will sure be nice to have an opportunity to browse all the fine western wear and so much more. Since they also carry men's clothes, they've got plenty to see and try on for everyone.

Colorful t-shirts are always terrific, and you will find some wonderful summer ideas with bold shades to shop in their collection of tees.

How about a Texas-shaped slice of watermelon splashed across a vivid green tee? Or a prickly pear in a rainbow of colors on bold pink? Now that's some bright seasonal fun that's showing right now on their Facebook page.

Plus, big colors dress up any outfit with their cool western duster, and they're showing off big bold buckles and flared jeans, animal prints are everywhere and don't forget the hats. Casual comfort, western style, American spirit...there are some really great clothes to fit everyone's Texas lifestyle and bring something special to brighten up the day.

It's exciting to see that Tillie Rose + Co. is opening here in Lubbock. We look forward to exploring the store.

Welcome to Lubbock, Tillie Rose + Co. You can follow this link to their website for more great information.