Ford announced the 2015 Bronco concept this week, which some say will go into production.

The last Bronco was produced from 1966 to 1996, and was made (in)famous in the 1990s by O.J. Simpson being chased through Los Angeles in a white model.

The new Bronco is aimed at taking on the Jeep Wrangler, and will be based on the F-150. It is being reported that there will be three motors available for the new Bronco: the 3.5L Ecoboost, 5.0L and a 4.5L Diesel engine.

Expect two and four-door versions of the SUV and a starting price of around $26,000.

[See a photo of the new Bronco at Gearheads.org]