Texas Tech Libraries Wins John Cotton Dana Award

Texas Tech’s Libraries Communications and Marketing department has received a prestigious award.

The department has been awarded the 2013 John Cotton Dana Award, the most prestigious award of the American Library Association.

The award is provided in conjunction with the H.W. Wilson Foundation, the American Library Association, and EBSCO publishing. It honors effective strategic communications campaigns that show results.

“Our marketing team works hard to constantly push consistent, integrated messaging across various communications channels in order to try to reach our audience, wherever they might be, and to be in the forefront of their minds,” said Kaley Daniel, director of communications and marketing for Texas Tech Libraries.

Award winners receive a cash development grant of $10,000 from the H.W. Wilson Foundation, and they will be presented at a reception hosted by EBSCO Publishing held during the American Library annual conference.