Texas Tech Athletics has announced a new partnership with ReplyBuy, a global sales provider that specializes in providing fans with an instantaneous way to purchase tickets.

Through this partnership, Red Raider fans will be able to instantly buy tickets to any Red Raider sporting event by simply replying to a text message.

The program begins with the September 2nd football season opener against Eastern Washington.

 “We continue to seek ways to create easy access for our fans to purchase tickets, and we feel ReplyBuy is the perfect partner in this endeavor,” Texas Tech Senior Associate Athletics Director Robert Giovannetti said. “This cutting-edge platform makes it as simple as replaying to a text message to purchase tickets for Red Raider athletic events.”

Texas Tech fans who participate and utilize the new program will receive customized notifications, similar to a VIP concierge service, when tickets become available, enabling them to complete their purchase in a matter of seconds.

All ticket purchases are submitted via text message, eliminating the hassle of clicking a link or completing additional steps.

From there, electronic tickets will be delivered to the buyer’s phone instantly, which can then be scanned at any of Texas Tech’s events.

In addition, the faster fans respond, the better their seat locations will be.

“As a native Texas who lived in Lubbock growing up while my father was in graduate school, it’s a privilege to be working with Texas Tech University,” ReplyBuy CEO and Founder Josh Manley said. “We’re thrilled to offer this new capability to their fans providing speed, access and instant gratification while purchasing Red Raider tickets. Guns up!”

Fans who register for the service will receive a $10 credit toward their first purchase using ReplyBuy. Registration is available now at www.ReplyBuy.com/TexasTech or by texting TECH to 20123.