A group which aims to change attitudes toward breastfeeding will be in Lubbock this weekend.

The “Milk for Thought” group will bring their big pink bus into the Hub City Saturday, in an effort to get Lubbockites to “latch on” to better attitudes for breastfeeding, and offer support for mothers, and refer them to local experts and counselors, baby-friendly hospitals, birthing centers, support groups, and other mothers.

The Milk for Thought group’s appearance in Lubbock is a result of the Texas Tech Health Sciences Center School of Nursing’s lactation consultant presenting the Nurse-Family Partnership program at the International Lactation Consultant Association conference.

The organization’s program this weekend will run from 10 a.m. until 2 p.m. in the JCPenney main corridor at the South Plains Mall. Lubbock is one of Milk for Thought’s 30 stops during their 45-day tour.